Writing, Project Management

Construction Proposals (RFQ/RFPs)

CLIENT: Oelrich Construction
MY ROLE: Writer, Marketing Manager

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For four years, I prepared a myriad of proposal submissions for a top commercial construction management firm in the A/E/C industry.

As Marketing Manager at Oelrich Construction, I managed the firm’s responses to Requests for Proposals (RFPs) and Requests for Qualifications (RFQs). Established in 2004, Oelrich Construction is a commercial construction management company with 30+ team members. With offices in the Gainesville and Orlando markets, Oelrich serves a diverse array of education, government, commercial, healthcare, and public infrastructure clients.

I was responsible for producing tailored, comprehensive proposals that conformed to client requirements and corporate standards. My role involved:

  • Working with senior management to prepare a broad range of RFQ/RFP solicitation responses. Project solicitations ranged from contracts under $150,000 to jobs worth more than $25 million.

  • Developing 120+ proposal submittals and multiple client shortlist presentations. Served both public sector and private sector clients.

  • Interviewing internal subject matter experts and wrote technical approach narrative copy tailored to each client’s unique needs. Exercised strong writing, proofreading, and editorial abilities.

  • Composing proposals using Adobe InDesign and developed charts/graphics. Collaborated with graphic design and estimating staff as needed.

  • Coordinating RFQ/RFP print production, tabs, binding, and delivery.

  • Maintaining corporate database of staff resumes, project data sheets, and photography.

  • Monitoring procurement websites for project solicitation leads. Tracked proposal cycles through every stage (including project leads, formal solicitations, shortlists, presentations, and scoring/evaluations).

  • Demonstrating meticulous quality control and adherence to the client’s prescribed proposal requirements. Small errors could lead to immediate disqualification of a contractor’s proposal.

I served as Marketing Manager at Oelrich Construction from 2016 through 2020. (Redacted non-proprietary work samples can be made available upon request.)

The pictured Marketing Intake Checklist graphic is a personal reference guide I designed for reviewing client solicitation requirements. The checklist demonstrates my methodical approach to completing each RFQ/RFP package. I demonstrated an ability to consistently meet high-pressure deadlines, handle confidential information, and effectively collaborate with staff across all departments in a fast-paced environment.

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Roadwork Writing Sample

While not an RFQ, a recent sample of the written work I produced at Oelrich Construction was published in a trade group publication. The piece highlighted an award-winning $9.8 million road reconstruction project my firm completed for the City of Ocoee. I interviewed our company leadership and the city’s public works director to compile this feature.

Oelrich Construction sponsored this profile in a trade publication published by the Associated Builders and Contractors of Central Florida. The article was published in July/August 2019.

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